Last year, Huda Beauty did a reported $400 million retail sales, a tiny fraction of the $13.7 billion generated by Estée Lauder Companies in its last fiscal year, but nonetheless impressive just two years after what Kattan calls her company's "rebirth" in 2016. In LA she started her Huda Beauty blog and YouTube channel as a place to
Kattan has styled the props and set as the perfect backdrop for Instagram-worthy photos to celebrate her latest cosmetic product, a loose finishing powder called Easy Bake. At the launch event,
With more than 26 million followers on Instagram and 2 million-plus subscribers on YouTube, a makeup artist and founder of billion-dollar cosmetics brand Huda Beauty, Huda Kattan has
Launch. The first Huda Beauty product was a collection of false eyelashes released through Sephora in Dubai in 2011, and the United States in 2015. According to reports,The Kardashian sisters used Huda Beauty lashes, providing an early publicity boost to the label.
Home Beauty Marketing How to Build a Billion-Dollar… Jul 16 2020 Reading Time: 6 minutes If you're a beauty enthusiast like us, chances are Huda Beauty needs no introduction at all. This successful brand that Huda Kattan built herself from the ground up is now a force to be reckoned with.
In 2013, Kattan founded a cosmetics line which, like her blog, is also called "Huda Beauty." Her first product, a series of false eyelashes, was released through Sephora. The Huda Beauty label achieved success with the sales of the false eyelashes, which were famously worn by Kim Kardashian.
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huda beauty how did it start